MB Vermeer Apps

This mobile application is meant forMcDonald's marketing professionals only. The app serves as a pre,during, and post engagement and planning tool for McDonald's 2016'Purpose Embedding Marketing Workshops'. Prior to the workshops,this app will allow attendees to read up on workshop details,explore pre-read content, upload photos and video from theircustomer immersion experiences, and interact with one-another.During the workshops, this app will allow attendees to explore theworkshop agendas, vote on and interact with presentations, andinteract with one-another. Following the workshops, this app willallow attendees to submit feedback, evaluate various session,access toolkits, and interact with one-another.